Rachel Woolf
Senior Practitioner
“I thrive on seeing people, teams and organisations flourish.”
Biography
Rachel’s road to leadership and team development began on retiring from the Great British Rowing Team in the late 1990s. During her time in the team she experienced the taste of high performance as part of a several crews, medalling at two world championships.
However it was the disappointment of one of her crews not performing that ignited her interest and subsequent career in discovering and enabling what it truly takes to reach and sustain our full potential as an individual, team, organisation or community.

“Whatever I am involved in, my energy and passion are always focussed on how can I help the individual, team, organisation or community reach its full potential. I thrive on seeing people, teams and organisations flourish; re-awakening talents and ambition from within in-turn enabling them to achieve more than they ever thought possible.”
Racel Woolf – Senior Practitioner
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Rachel has transformed her initial interest into a true passion, accumulating over 20 years of diverse, high-impact experience. Throughout her career, she has worked across Western and Central Europe, the USA, and Asia, gaining deep expertise in sectors such as retail, professional services, healthcare, technology, utilities, and financial services. Rachel excels in partnering with executive teams, where she thrives on the challenge of uniting underperforming or fragmented teams. She is equally adept as a keynote speaker at conferences or as a personal coach.
With a proven track record, Rachel has designed and led large-scale, global leadership, talent development, and women in leadership programmes, implemented across multiple continents over several years. These programmes have garnered prestigious awards and delivered measurable ROI, including significant improvements in employee engagement. Drawing on this wealth of experience, Rachel now partners with household names to deliver highly specialised and impactful programmes for senior executives, leveraging Complete’s world-class content and tools to drive lasting organisational change and growth.
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Rachel is known for becoming a long-term trusted advisor to her clients. Clients describe Rachel’s style as highly energising, engaging and pragmatic. “Rachel knows when to challenge and hold us to account and equally when to lighten the moment, have a giggle and create a safe space for us to retreat and reflect.”
Her style and openness is infectious and quickly builds trust. This in turn enables clients to have the key conversations they require with each other, or indeed with themselves. Rachel’s pragmatism ensures clients take the powerful insights they gain from each interaction and know how to turn them into action and progression back in their own environment.
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Rachel is recognised by the Association for Coaching as an executive coach and is accredited in a wide range of psychometric instruments. She also has a BTEC HND in Business and Finance and was nominated BTEC Student of the year at Brunel University College on graduating.
Transformations in their own words
Clients share how their journey through vertical development and leadership growth empowered them to grow and make an impact.
“Working with Rachel always feels easy, and always produces great results. Rachel has a wealth of knowledge and experience which she brings to her role, as well as a refreshingly pleasant approach which, whilst being truly professional and productive, also makes for a fun conversation.
I felt listened to when explaining my issues and the angles and ideas she created were clearly tailored to my needs, rather than force fitting an existing solution. Always happy to recommend Rachel's work”
Bob Hughes
Anonymous"Rachel's advice and reassuring nature really helped me in my transition to new roles and the Coherence theories and practices have really turned my work life and ability to use and control my emotions in a positive way.
I am almost finished working with Rachel and I feel like a different person, thank you for helping me understand how my physiology, emotion and mental attitude are connected. I have found this really helpful and would not hesitate to recommend working with Rachel"
Matt Vigar
Vice President Oncology Software Solutions Region Intercontinental, Elekta"I have been fortunate enough to have had Rachel coaching me for over 10 years, supporting me to develop as a leader whilst navigating promotion, changes in career direction and most recently Organisational change.
The skill I most admire, is her ability to judge where you are, and when you are ready to take the next step of development, as well as when you need to step back and regroup in order to move forward."
CEO
IDG“Rachel is a true professional, knowledgeable and highly engaging trainer and facilitator and able to influence at all levels within an organisation, up to Board level.”
Emma Blair
VP, Human ResourcesAnonymous
Senior Marketing ExecutiveShe will help you align your actions with your values and aspirations and I found the whole experience a beacon of positive change."
Anonymous
Senior Marketing ExecutiveAnonymous
Senior Marketing ExecutiveShe will help you align your actions with your values and aspirations and I found the whole experience a beacon of positive change."
Anonymous
Senior Marketing ExecutiveGet in touch

Rachel Woolf
01794 524 384


