Gestur Palmason
Senior Practitioner
“I believe the way we show up determines how we connect to others which ultimately decides the scale of what we achieve in this world. Who adapts wins.”
Biography
Gestur was a professional musician, lifeguard, glacier guide & bodyguard before starting his 15 year career in law enforcement. He served on the Icelandic Counter Terrorism Unit, the country’s only special operations unit. He lead the National Asylum Reception Centre formed to deal with the influx in irregular migrants to the country.
He has lead various projects, investigations and intelligence gathering missions across services, borders, teams and perspectives (including NATO & Europol). Before leaving the police he was rated the top qualifying candidate for the highest ranking position in the Icelandic Police.
He started coaching in 2013 when bored working as a temporary bomb tech assistant for the Icelandic Coast Guard.

“I believe the way we show up determines how we connect to others which ultimately decides the scale of what we achieve in this world. The pace at which we recognize and overcome our natural resistance to change will be our most valuable competitive advantage going forward, individually and collectively. Who adapts wins.”
Gestur Palmason – Senior Practitioner
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Gestur has worked with hundreds of clients from all walks of life on various topics and challenges, many of whom have chosen to stick with him for years. He has worked with pop artists, business leaders, international soccer players, injured sportspeople, ministers, those in the banking sector, renewable energy sector, public sector and more.
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Gestur has a very supportive yet challenging style. He is clear, blunt and you can always count on him to cut through the noise and challenge you. He is extremely committed to his clients’ success and will push you through what’s holding you back and hold you accountable enabling you to achieve new levels of success.
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Gestur is a qualified coach from the University of Reykjavik coaching program which is certified by the International Coaching Federation (ICF).
Gestur has a diploma in group and team coaching from the same university. He also holds a 1st class MBA degree from the University of Iceland. He was awarded for his dissertation which he wrote on the relationship between organisational networks and innovation. He has built and successfully implemented various strategies, cultural and team transformations and commercial successes. He is considered one of the top coaches in Iceland.
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Gestur can speak both English and Icelandic fluently.
Transformations in their own words
Clients share how their journey through vertical development and leadership growth empowered them to grow and make an impact.
"Gestur has an incredible ability to transform people and teams through very relevant teaching backed by strong research and applied results. His toolbox is full of excellent frameworks for evaluating all aspects of business and personal life in order to make smart decisions and transform individuals and teams into high performers.
His style is the best - with the right blend of warmth and care, a sense of humor, but strong leadership to produce results. The past year of coaching from Gestur has made a world of difference for me personally and I wish everyone could have the honor of learning from Gestur!"
Renny Vandewege
General Manager, Weather & Climate IntelligenceLars Ewe
Chief Product & Technology Officer, DTN"I have had the pleasure of being coached by Gestur individually and in a group setting as a member of the global snr. Leadership Team and can confidently say he has had a quantifiable impact on my professional growth as a leader. His insightful guidance and personalized approach have been extremely valuable in helping me navigate complex challenges, develop my leadership and unlock more potential and performance.
Gestur possesses a rare combination of expertise, empathy, and strategic insight ... I strongly recommend him to anyone looking to unlock their potential and drive meaningful change..."
Manuel Del Aguila Barbero
Global Head of Acquisition & Media, IG GroupGet in touch

Gestur Palmason
01794 524 384


